Is your business completely compliant with the Canadian Anti-Spam Law (CASL)?
The Canadian Anti-Spam law (CASL) has been in effect since July 1, 2014 and businesses are still struggling with how to manage the rules properly. The Government has already served notice that it intends to come down hard on companies that have clearly not complied with the new law. A few companies have already been penalized for various infractions with the largest fine being $1.1 million dollars.
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So are most businesses out of the danger zone when it comes to being penalized for non-CASL compliance? Far from it actually. The government has limited resources to follow up on anti-spam law complaints. However, there is another level of risk that many people are unaware of and that is the mighty consumer.
As of July 1st, 2017 consumers have the right to private action against companies that are not following the CASL rules. While many companies may believe there is […]