itracMarketer is a complete email marketing and CRM solution that can do everything from customer acquisition using lead generation features and tactics to ongoing customer management throughout the sales and marketing lifecycle.
You can create a landing page and form for your website, then combine with a multi-step drip email marketing campaign to create engagement and capture information on leads in order to turn them into customers.
Once a lead is in the itrac platform you can keep track of every interaction including their activity on your website as the iProfile is automatically populated. Send them professionally designed emails to notify them of opportunities and events. Ensure that your communications are CASL compliant by tagging the contact with the appropriate consent status; or set up a workflow to notify appropriate staff when a lead or customer makes a move that requires action. Discover hot prospects and manage leads with automation to stay on top of the sales cycle.
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